Blogs
2009 Recruitment Season starts with an OUF!
Ken Steele’s annual field report from the Ontario Universities’ Fair, the largest postsecondary exhibition in North America, provides a sampling of guerrilla marketing tactics, new brands and university recruitment campaigns.
Recruiting from India - 2010
I was in Brampton Ontario for the 4th annual Synergy conference, focused on Canada-India educational initiatives. Looking around the room, I saw about 150 delegates in
attendance, including representatives from dozens of colleges and universities
across Canada (and some familiar faces in particular from Algonquin, CBU,
ACCC 2010 National Conference
How can you open 20 satellite campuses without spending a dime? What do demographic and labour market projections tell us about the challenges of the future? Why are Canada's community colleges better for the economy than its universities?
The State of PSE Web in Canada
While higher education seems to spawn conferences like dandelions on campus, we Canadians face a dearth of conferences focused on higher education recruitment, marketing, branding, or web marketing.
Field Report: 2010 Colleges Ontario Student Retention Conference
Many of you have noticed that my travel schedule gets quite intense, particularly in the spring, which is peak conference season.
Report from "Blueprint for the Future" 2010
February 9th, 2010
Student Recruitment in Europe
For most of us, Europe conjures up images of vacation time lying along the Adriatic coast, sipping wine in the Tuscan countryside, or exploring the endless history and rich culture, but have you ever thought of it as a fertile student recruitment market?
Facebook fan pages - a status update
On Facebook, a lot can happen in a little while. It's been only two years since the world’s most popular social networking site launched "fan pages," allowing businesses and organizations to create their own profiles.
