Stephanie Geyer , AVP at Noel-Levitz, presented the results from this year's e-expectations survey of parents of prospective students. Although the sample size is small and the data is drawn from US parents, some highlights:

I was very excited to see this presentation and it did not disappoint.  We have been seeing a lot of benefit from SEO and social media analytics in our own promotion of SkoolPool as well as events promoted for individual institutions.  

Kyle James, Webmaster at Wofford College, presented on email marketing. (blog | twitter)

I was fortunate to attend last week's EduWeb 2008 conference in Atlantic City, and wanted to bring you some highlights from the presentations I attended. Italics are my own added notes during the presentation.

Mid-conference presentation (tsk tsk) I logged into the New Facebook (also see their related blog).  FB has been building towards this for months and I couldn't wait any longer to see it now that it's finally available for testing!

Just a quick note/addendum to my post on Facebook Pages and Groups… The main reason that I argue so strongly for Groups when community is your goal is that ability to broadcas

What do you do when someone else walks their dog on your yard? Twice in just the last week, I've been presented with situations where a competitor school is promoting themselves on another school's web/social media. They were both very different situations, and both took a bit of sitting back to figure out - and as always there's no "right" thing to do.

I have been watching Facebook for about 3 years now, from back when it was a duplicate MySpace that only my university friends used (and I glared at them for finally joining the networking revolution but on a different network).

I have the priviledge of being the eduWEB 2008 conference's guest blogger for June, and to start things off I did a bit of a background on myself and Academica Group.