For Colleges and Universities
The Academica Group & SkoolPool suite of Social Media Services evolved from the needs of institutions such as yours. As the social network phenomenon becomes a fact of mainstream life instead of a teen trend, it is becoming harder and harder to ignore the various networks your audience is most likely using.
Audit: What sites and networks does your audience use? What technologies are they using?
Strategy: Based on your goals, and your audience's demands, what are your best steps forward?
Build: Facebook, MySpace, OpenSocial, Custom Portals, Video Micro-Sites
Campaigns: A combination of online advertising and "street level" advertising that takes your message directly into ongoing conversations
Want to know something? Academica Group puts its 15 years of higher ed market research and strategy on the table, offering you:
iPSE: Your own branded microsite combining conversational marketing and social media
SkoolPool: Where students on Facebook talk about college & university
Drupal & OpenSource: We've yet to find something our programming team can't deliver!