Social Media Campaigns

Academica’s research shows that the web is the most frequent and influential source of information for prospective students.

Academica’s young social media team lives and breathes social networks like Facebook, YouTube and MySpace. Our team can help you target and design your advertisements so that they reach your target audience -- when, where, and how they want to be reached. With every giant adding daily to their online ad services, our team offers campaign management by consultants who are on the inside-edge of how to get the best results for your campaign.

We interact with prospective students’ everyday through our Facebook and broader social media application SkoolPool^TM. As a result, we understand how to reach prospective students without interrupting or upsetting them. Social marketing harnesses the weight of peer opinion and “word‐of‐mouth” to seed and to steer online buzz about your institution or department.

The Academica Group & SkoolPool approach to Social Media:

1. Audit 2. Strategy 3. Develop 4. Promote

Every institution has its own identity, strategy and goals.  Contact one of our senior consultants regarding a custom solution built around your specific institution or department.